Executive Speakers

Jerome B. Douglas

President, Biltmore Estate Wine Company
The Biltmore Company

Jerry Douglas

Jerry is the president of Biltmore Estate Wine Company. In this role, Jerry is responsible for marketing, production, and sales of all Biltmore wines, both on-site at the Biltmore estate and throughout the United States.

His responsibilities include the ongoing development of Biltmore Estate Wine Company and its national expansion, for which he has been involved with the marketing and production of Biltmore’s varietal wines since 1984. Today, Biltmore Estate Wine Company produces over 170,000 cases of wine each year and is the most visited winery in the United States.

Jerry has been active in many national wine industry organizations, having served as past chairman of the American Vintners’ Association (predecessor to Wine America). He is a founding member of the Wine Market Council where he currently serves as a board member. He has served on the national board of directors for the American Institute of Wine and Food and on the board of directors for the Congressional Wine Caucus Foundation. He is a past chairman of the North Carolina State University State Extension Advisory Council and a past CARET (Council for Agricultural, Research, Extension and Teaching) delegate for the National Association of State Universities and Land-Grant Colleges. Jerry was also an active participant of the 2008 NCSU Emerging Issues Forum and continues to support this organization in meeting our state’s critical infrastructure needs. Currently, he serves on the Board of Directors for the North Carolina Wine and Grape Council.


Jerry is a graduate of the University of Georgia and has completed the University of North Carolina Advanced Management Program and the University of California Davis Wine Executive Program.

Jerrry resides with his wife, Carol, in Asheville, NC. They have three sons and five grandchildren.


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